Teen Vogue is partnering with Toyota to recognize Distracted Driving Awareness Month this April. The two companies will work together to maybe shed light on the dangers of distracted driving, especially teenage girls, and aim to inspire more young people to drive safely on the roads.
Although cars are constantly being redesigned with improved safety features, other technologies like cell phones and music players continue to provide a source of distraction. Issues, such as having noisy passengers in the car or trying to multitask while driving, also contribute to an average of seven teens between the ages of 16 and 19 dying in car accidents every day.
"We are thrilled to partner with Toyota on this important initiative," said Jason Wagenheim, vice president and publisher of Teen Vogue. "Teen Vogue's influential young readers are the perfect ambassadors not only to participate in this initiative, but also to help build awareness and educate their peer groups on the importance of driver safety. Toyota, with the success of their ongoing work in this arena, is the ideal partner."
The dual campaign will center on providing driving tips for young people as well as reaching out to parents to inspire them to teach safe habits. Teens can even take a pledge to practice focused driving at all times and do their best to remain safe while behind the wheel.
Young drivers who have proven themselves to be responsible may be ready to have a car of their own. Places like the New Jersey Auto Auction have a variety of CARFAX certified used vehicles that are safe and ready to drive, making it the perfect stop for parents and teens shopping around for their next ride.