Some of the most high-profile auto brands do more than just provide a means of transportation for millions of people throughout the world – they also help push along a number of charitable endeavors. That is certainly the case with Infiniti, which has recently partnered up with other big-time groups to carry out the fourth annual “Infiniti Coaches' Charity Challenge.”
This challenge came about thanks to Infiniti, the NCAA, ESPN and the National Association of Basketball Coaches. It takes 48 head coaches from various Division I men's basketball programs and pits them in head-to-head battles during a four-round online tournament. Fans can vote for the coaches and causes they want to support, and the winning coach will see $100,000 go to the charity of his choice.
“The Infiniti Coaches' Charity Challenge amplifies the significant contributions made by men's college basketball coaches in their own communities and across America,” said Jim Haney, the executive director of the NABC. “The Challenge engages college basketball fans across the country to join with these outstanding coaches to raise funds and awareness for those in need and has had a tremendous impact in its first three years.”
To keep up its end of the agreement, Infiniti will be donating $349,000 throughout the challenge to charities represented by the coaches. The more votes the coaches gets in the online polls, the more funds get donated to their respective causes.
Infiniti may be spearheading this charitable endeavor, but it still is more well known as one of the more intriguing luxury car brands on the market. If you're interested in one of the company's vehicles – or any other brand, for that matter – head to New Jersey State Auto Auction. The lot has hundreds of CARFAX-certified vehicles that can fit any budget or range of needs.