Looking to capture market share from the Tata Nano, currently the world’s cheapest production passenger automobile, Ford is introducing a low-cost model called the Figo in India. Although there are no plans to bring the car to the U.S. market, buyers may want to check out compact models like used Ford Focuses in New Jersey.
Company officials say that the car is expected to appear in the Indian market in the first quarter of 2010, with an expected sales price of $6,000 to $8,000, according to analysts cited by the Associated Press. The move is being made as Ford attempts to address the burgeoning automotive needs in South Asia.
“This new car will be a game changer,” Michael Boneham, Ford India president, told the wire service. “It will give us muscle in the heart of the Indian market.”
Buyers in America looking for their own game changer could benefit from taking a look at the 2005 models of used Ford Focuses in New Jersey, which offer a similar price point for the compact car available in hatchback and sedan variants, according to Edmunds.com.