After General Motor's government bailout, the company toned down the big spending, which included a two-year hiatus from the biggest advertising day of the year: the Super Bowl. Previously one of the game's largest advertisers, the company recently announced that it will be back in a big way this year, with six all-new commercials showcasing a range of products.

"There’s no other place you can get 95 million people all at once," Chevrolet advertising director Kevin Mayer told the Detroit Free Press. "We’re really trying to reinstill that pride of putting a Chevy in your driveway, make you feel like there’s a brand that’s got some things going on."

Two of the major Chevy plans involve integration with popular culture. Chevy has again partnered with the Transformers film franchise, and one of the new ads starts off as a typical car commercial before a Chevy Camaro transforms into one of the giant robots.

While not an ad per se, GM has also announced that the episode of "Glee" following the big game will incorporate several of the company's products.

Drivers who watch the Super Bowl and feel suddenly compelled to buy a Chevy might want to head down to New Jersey State Auto Auction, which offers drivers a wide selection of GM and non-GM models at affordable prices.