Category Archives: General Auto News

Ford announces Focus rally contest

As part of the launch of its redesigned Focus, Ford has announced that it will team up with the "Amazing Race" producers for an online reality show.

The show, named "Focus Rally: America," will follow six teams of two as they make their way across the continental U.S. Along the way, they'll compete in challenges that will also have an interactive component, encouraging fans and followers to get onboard as well. The winner receives $10,000 and 10 Focuses, which will be split among the competitors and randomly chosen fans of the show.

At the Paris Auto Show, Ford executives announced that the Focus marketing campaign would be similar to the successful "Fiesta Movement," which utilized social media to generate buzz for the company's Fiesta hatchback. The new show continues that trend by being streamed online at popular video site Hulu.

According to Matt VanDyke, Ford's U.S. vice president of marketing, the challenges will incorporate the technology available in the car.

"The technology available with the Focus will be demonstrated throughout the course of the rally," said VanDyke. "And fans will see Focus' technology used by the competitors in a very authentic way. Essentially, they will be riding along on a very entertaining virtual test drive of the vehicle. At the end of the day, we are hopeful they will put the new Focus on their shopping list."

Drivers interested in a Ford or any other vehicle can save money by shopping on the used car market rather than buying new.
 

Chevy throws down heavy-duty gauntlet

Chevy thought it had a winner with its redesigned Silverado, which at the time of its debut boasted a class leading 6.6-liter Duramax V8 engine that got 397 horsepower and 765 pound-feet of torque. Then Ford engineers tweaked the SuperDuty's diesel V8 so that it eclipsed those numbers.

But Chevy isn't buying the 400 horsepower and 800 pound-feet of torque that Ford rates its boosted engine at. So the company has challenged Ford to a "tow-off," a showdown between the two trucks to see which could tow a trailer up a mountain the fastest.

Ford currently leads Chevy in sales in the pickup class, meaning the company had a lot to lose but very little to gain by accepting Chevy's challenge. So although Ford has declined to participate, Chevy will go ahead and test the two trucks anyways, with the competition overseen by an impartial independent committee of judges.

"Numbers on paper are fine. Let's go work these trucks in the mountains, and may the best truck win," Chevrolet Silverado Marketing Manager Tony Truelove said.

The vehicles are so close in power and performance that what a driver chooses will most likely come down to personal preference and styling. Both of these trucks have been on the market for years, so drivers searching on the used car market will have plenty to choose from. 

Mercedes uses Martin Luther King in new commercial

Mercedes-Benz turned a few heads when it appropriated the image of Martin Luther King in a new ad for its luxury SLS AMG coupe.

The SLS AMG is a sleek, $175,000 sports car that is immediately recognizable due to its signature gullwing doors. In the ad, Mercedes cuts together various footage of people over the years raising their hands in triumph, which includes a few seconds of Dr. King raising his hands while giving a speech. Other images of victory, like Muhammad Ali, Roger Federer and other nonspecific people, play as a voiceover describes the history of this pose. Finally, the ad fades to the new coupe, as the gullwing doors raise in a similar fashion.

The use of King raised a few eyebrows, with several commentators pointing out that Mercedes was using an image of a man who campaigned for basic civil rights and equality in order to help sell an expensive luxury car. Despite the complaints, it appears Mercedes will air the ad as intended. The automaker licensed the rights from King's estate for an undisclosed fee.

Drivers in the market for a used car may want to consider a Mercedes, as the low prices make the brand more accessible.

Lincoln eyes new direction

With Mercury set to close down in the coming months, Ford will be paying more attention to its Lincoln luxury brand as it looks to compete with top luxury automakers in Europe and Japan.

According to the Detroit Free Press, Lincoln has a new dedicated design team and will roll out seven new models over the next four years. These will be a mix of reworkings of Mercury vehicles, overhauls of existing models and brand-new cars.

The new head of product development, Scott Tobin, is a Ford veteran who will look to establish a new identity for Lincoln that is separate from Ford. The challenge for Tobin will be creating a brand that stands on its own. Many people don't think Volkswagen when they see an Audi or even associate Lexus with Toyota, yet critics have been quick to point out that many Lincolns are simply high-end Fords without their own unique powertrains.

"When people think of Lincoln, I want people to think of a very serene, beautiful vehicle that is very connected to the road and responsive," he told the news source.

The company will also try to skew younger, as research currently shows that the average age of a Lincoln driver is 61 – over a decade older than a BMW driver. Tobin will aim for the 40-50 year old range with features like touchscreen navigation and gas-electric hybrids.

Drivers shopping for a luxury vehicle may want to check out their local used car dealership, as they may be able to find a great deal on the typically expensive cars. 

Does the new Hyundai Equus live up to its luxury price tag?

As Hyundai continues to enjoy increased sales due to its affordable lineup of cars that became popular during the economic downturn, the company has made a curious move. Rather than introduce cheaper models, the South Korean automaker went in a different direction and introduced the $67,000 Equus luxury sedan.

The release wasn't completely unprecedented for Hyundai: it had previously built the Genesis sedan, designed to compete with entry-level luxury vehicles. Yet the Equus costs nearly twice as much as the Genesis and represents uncharted territory for Hyundai in the U.S. So does it live up to its price tag?

Edmunds Inside Line seems to think so. While noting that the Equus was not particularly flashy or overly impressive in its four-star review of the vehicle, the Equus was also praised as a bargain for those who don't want to pay for a prestigious brand name yet still desire luxury performance.

The Equus isn't exactly an eye-catching vehicle, with a rather basic interior and exterior. Yet for those who only really care about what's under the hood, the news source believes that the Equus represents good value. To put that theory to the test, it stacked the Equus up against the Lexus LS 460, a popular high-end sedan priced at over $75,000.

"Ten, heck, five years ago, this would've been the start of some sort of gag comparison. 'We pit the new Hyundai sedan against a Lexus we found in a river!' And the Lexus, still full of free river carp, would probably walk away with a solid victory," begins the comparison.

Yet the Hyundai, while not outclassing the Lexus on the track, held its own. The vehicle matched the Lexus in the 0-30 miles per hour time before slowly falling behind as the distance increased. Its 385-horsepower V8 compared to the Lexus' 380-horsepower engine only outclasses it because the Equus is a slightly bulkier and roomier vehicle. The Lexus won by .3 seconds in the quarter-mile and .5 in the slalom, but drivers will have to decide for themselves if those tenths of a second are worth the extra bucks.

Add in that every new Equus comes with an iPad, and luxury owners may give the new Equus some strong consideration when it comes to purchasing a luxury vehicle. Those looking to further save may want to consider a used Hyundai Equus or another luxury vehicle, to help mitigate the high price of these expensive machines. 

Esquire chooses Audi S4 as “Car of the Year”

Esquire has announced the winner of its annual “Car of the Year” awards, and Audi‘s performance-oriented version of its A4 sedan, the S4, took home the top honors.

In each issue, the magazine profiled a car as it searched for the top car this year. The S4 had some stiff competition, including the Ford Mustang, BMW 535i, Porsche Boxster Spyder and Hyundai Genesis, but in the end, the Audi won out.

“Over several months and many miles, we drove cars – cars that are the most powerful, most attractive and most thrilling that the auto industry has to offer,” said Esquire Editor-in-Chief David Granger. “While a number of the cars we tested were terrific, the Audi S4 truly deserved top honors. Its rare combination of speed, force, design, and price makes the end result a triumph.”

The magazine praised the automobile’s mix of comfort and performance, along with its comparatively low price of about $45,000, as the reasons for the win. While the sedan style made a quiet ride in the city or country pleasurable, the S4 also packed enough wallop to be fun to drive when a driver really puts it through the paces.

Those interested in a luxury vehicle like the S4 may want to search on the used car market, as they can likely find it at a steep discount compared to its sticker price.

Examining Audi’s “Quattro” technology

Audi, the luxury brand of German carmaker Volkswagen, is well known not only for its high-end vehicles, but for its famous “quattro” all-wheel drive (AWD) systems.

An Audi engineer working on Audi’s rally racing team noticed that an old Volkwagen army vehicle known as the Iltis could beat most of the company’s high performance machines in a race due to superior handling derived from its AWD powertrain. Using the Iltis as a basis, “quattro” was born, and Audi swept rally races for the next several years using the new technology.

Now, quattro lives on both as a branding for Audi’s AWD and in Quattro GmbH, Audi’s high-performance division dedicated to its sportiest and most exotic cars. Edmunds Inside Line recently looked at some of the landmark vehicles that made the term famous. While many of these vehicles have been discontinued, most can be found on the used car market.

It all started with the Audi Quattro Coupe, also known as the ur-Quattro. Modern technology means that this machine would likely be left in the dust by even a budget hatchback these days, but the news source reports that the steering still retains a fun feel and its easy to see how the car was once king of the rally circuit.

The Coupe was eventually replaced by the Sport Quattro, which again dominated rally races in 1984. The news source reports easy drifting and powerslides from this 1984 classic, but it would be a few years before Audi would truly refine the technology.

While the mid-nineties saw some intriguing cars using the technology, it wasn’t until Quattro GmbH kicked things into high gear in the latter parts of this decade that things got interesting again for the German automaker. In 2006, Audi released the RS4, which at that point was the pinnacle of the technology. While the cars of yesteryear certainly handled well, none of them were able to handle 414 horsepower as “with such subtlety and poise” as the RS4.

For those who want true power, the news source looked at the 2008 RS6 5.0 TFSI Avant, which packs a whopping 572 horses into a V10 engine. Although the ride is nowhere near as light and crisp as the RS4, the RS6’s sheer power, weight and size deliver a very different type of quattro experience – still able to handle the corners but also blow past most machines on the straightaway.

The latest addition to the lineup, the Audi R8 Spyder 5.2 FSI V10, “expresses everything that Audi and Quattro GmbH have been trying to accomplish all these years,” according to the news source. With a chassis derived from the Lamborghini Gallardo combined with the signature handling of the entire line, the R8’s ride is “dumbfounding,” “sublime” and the “final proof-of-concept for the Quattro Way.”

Consumer Reports chooses Mustang over Camaro

It’s a rivalry that dates back to the golden age of automobiles, with two iconic muscle cars, the Chevy Camaro and Ford Mustang, battling it out on racetracks and highways nationwide. While both companies offer updated models of these classic cars, consumers might have a tough time choosing between the two.

According to Consumer Reports, the 2011 Mustang edges out its rival pony car, the Camaro.

"The Mustang is the more agile and enjoyable car to drive of the two," David Champion, senior director of the magazine’s Auto Test Center, said in a statement.

Both cars were tested in their V-8 and V-6 incarnations. The V-8 race was close but the magazine still gave the nod to the Mustang. But according to the news source, the V-6 engine saw a sharp decrease in quality for the Camaro while the Mustang remained relatively similar.

Thanks to a 305 horsepower engine that still gets 30 miles per gallon, Ford’s pony car still impresses in the cheaper V6 model. The Camaro also lost points for being nearly 300 pounds heavier than the Mustang.

Despite the win for Mustang in the press, the Camaro still holds a lead in sales figures by 7,000 units to date this year.

In the end, the choice comes down to personal taste. Those in the market for one of these vehicles can also save a bundle by shopping on the used car market.

The cars dogs love

When choosing a used car to buy, drivers differ in terms of what they’re looking for in a vehicle. While some opt for style or performance, others are looking for cargo space and safety.

That’s the case for many dog owners, who look for vehicles that allow them to travel with man’s best friend safely and easily. Although dog owners are a small segment of the market, considerations for pups and full-grown dogs do influence car buyer’s decisions.

AAA recently revealed their picks for used cars that are great for those with pets. The auto group revealed that 80 percent of dog owners take their dog with them on errands and other trips regularly. With that in mind, AAA rated vehicles in terms of safety, space and easy-to-clean interiors.

“More than 45 million households in the U.S. have a dog, and many are taking Fido along for the ride on a regular basis,” said John Nielsen, AAA National Director of Auto Repair and Buying Services. “There [are] several vehicles with features that can help keep pets safe, comfortable and easy to clean-up after while also addressing other driver desires such as sportiness, adventure or luxury.”

One vehicle that was high on AAA’s list was the Toyota Venza. This mid-size crossover is not only great for families but comes with a number of accessories designed to keep the dog happy too. Among these are waterproof seats, pet restraint systems that keep them in the backseat and even a ramp that allows dogs to easily climb into the trunk.

For those who need a slightly bigger vehicle, the Honda Element is another option. The Element comes with similar pet accessories like the ramp and seat covers. However, it also comes with an optional trunk kennel that even contains a water dish.

Among luxury brands, the BMW 3 Series Wagon offers much of what the others do for pets. However, drivers can also use rubber mats in the cargo area along with a divider that will keep two dogs separated if such a situation arises. Although a bit smaller than the Element, the 3 Series does offer a bit of a smoother ride, meaning Fido won’t be jostled around too much in the back.

Many pet owners consider dogs part of the family. It makes sense that those drivers will consider the pooch when it comes to selecting a used vehicle. Those car buyers can’t go wrong with a used Honda Element, BMW 3 Series or Toyota Venza.

Ford’s Lincoln brand tops customer satisfaction survey

As the domestic car brands reinvent their vehicles, consumers are slowly taking notice of improvements. This is evidenced by the results of a new consumer satisfaction survey, which saw domestic brands take the top spots for the first time ever.

Ford‘s Lincoln and GM’s Buick lines took the top two spots in the American Customer Satisfaction Index. GM remained unchanged from the last survey with 88 percent of consumers satisfied, while Lincoln posted a 1 percent increase to take the top spot at 89 percent.

While the results were good news for Detroit’s automakers, the rest of the auto industry was not as lucky. Customer satisfaction scores fell by 2.4 percent on average overall, with fourteen of the nineteen ranked brands declining in satisfaction. While the American brands remained unchanged for the most part, they were able to take the top spot thanks to sharp fall by Toyota‘s previously top-ranked Lexus brand.

“No doubt they’re benefiting from [the recalls], but they’re also doing more things right,” said Claes Fornel, the founder of the index.

Nissan, meanwhile, posted the biggest gain with a 5 percent increase, with an overall satisfaction rating of 82 percent.

Customers in the market for a vehicle may want to heed these or previous results, then shop the used car market in order to get the best deal.